Tips for Choosing the Right Custom Label Printing Manufacturer

Many people are surprised to learn that choosing the best label printing services in Australia involves more than simply opening the Yellow Pages or typing your request into Google and selecting the first company you come across. To ensure that your labels are of a high quality and meet your exact specifications, a little more thought and consideration is required.

In fact, there are a handful of things that you should be noting down when looking for a custom label printing manufacturer, as this will ensure that you’ve made the right choice, and it all comes down to research, research, research. Spend a little bit of extra time now, and you’ll be very thankful in the future.

Plenty of Experience
Although there is nothing wrong with using a relatively new printer (we all have to start somewhere), using an established one with years of proven expertise can give you real peace of mind. Don’t just look for a company that has been around for a while – ensure that the people involved with your project also have ample experience. Anything over 10 years is incredibly impressive; these businesses are definitely worth considering.

Serve Your Industry
Ensure that the printer services your particular industry. Whilst some can use any old labels without issue, others require very specific types of materials and adhesives. This includes the food industry, where materials may need to be waterproof. If the company regularly works with similar customers, rest assured that they’ll be able to meet your needs.

Customer Driven
You will always receive the best results when you work with a printer who takes an interest in your requirements and what sorts of products will best suit your needs. There isn’t a one-size-fits-all approach to such projects, so there’s no point in simply crossing your fingers and hoping for the best – get it right the first time. Consider reading reviews online, as this will alert you to other people’s good (or bad) experiences.

Quick Turnaround
Although the use of overseas printers has grown in popularity over the years, if you need the labels as quickly as possible your best bet is going to be ordering within Australia. Depending on the size of your order and the time of year, you could even have the project turned around in a few days – you will not get this sort of service overseas.

Printing Techniques
Keep in mind that there is more than one printing technique available when it comes to creating attractive labels. digital and offset printing are two of the most popular – offset is a traditional method that utilises film, printing plates and ink; whilst digital takes an image on a computer and turns it into a physical medium. Your custom label printing manufacturer will be able to instruct you on the best technique for your application.

Affordable Prices
There is no reason for a quality print job to cost you an arm and a leg, so ensure that you have obtained a quote for your project before pulling the trigger. Some printers charge exorbitant prices, whereas others are much more competitive. In many cases, the larger your order the cheaper the cost per unit will work out to be.

Whilst choosing a custom label printing manufacturer is more involved than simply closing your eyes and taking a stab in the dark, we hope that the tips outlined above have given you peace of mind that the process isn’t all that difficult. Where possible, thoroughly research any business whose services you’re considering enlisting – this will drastically increase your chances of receiving stickers that suit your needs, with a hassle free, enjoyable experience to match!